What was claimed
This video shows several people saying they plan to vote for Reform UK, and one saying he will vote for Restore.
Our verdict
This video is fake. The footage does not show real people and has been AI-generated.
What was claimed
This video shows several people saying they plan to vote for Reform UK, and one saying he will vote for Restore.
Our verdict
This video is fake. The footage does not show real people and has been AI-generated.
A video presenting fake people as real voters is being shared on Facebook ahead of parliamentary elections in Scotland and Wales, and local elections in England, on 7 May.
The clip appears to show a presenter speaking to random people on the street about who they would vote for, with all of them saying Reform UK, except one who says Restore.
We found that both the video and the audio elements of the footage contained SynthID, an invisible watermark that appears in content created or altered with Google’s AI tools.
There are a number of other clues that the video should be treated with suspicion, including strange writing on a bus stop at one point, a 73 bus that lists its destination as simply “London”, and a shop towards the end of the video improbably named “Local Shop”.
Join 73,000 newsletter subscribers who trust us to check the facts
Sign up to get weekly updates on politics, immigration, health and more.
Subscribe to weekly email newsletters from Full Fact for updates on politics, immigration, health and more. Our fact checks are free to read but not to produce, so you will also get occasional emails about fundraising and other ways you can help. You can unsubscribe at any time. For more information about how we use your data see our Privacy Policy.
We’ve fact checked posts containing fake AI content from the account behind this video before. Posts like this shared ahead of polling day without any indication they are made with AI can undermine democracy by deceiving voters about what is real.
Before sharing content you see online, it’s important to consider whether it is trustworthy. Our Full Fact toolkit and guides to spotting AI media can help you do this.
Full Fact fights for good, reliable information in the media, online, and in politics.
Bad information ruins lives. It promotes hate, damages people’s health, and hurts democracy. You deserve better.
Subscribe to weekly email newsletters from Full Fact for updates on politics, immigration, health and more. Our fact checks are free to read but not to produce, so you will also get occasional emails about fundraising and other ways you can help. You can unsubscribe at any time. For more information about how we use your data see our Privacy Policy.